Choosing the name BASI Comunicanti is borrowed from the life sciences and the ecology of complex systems.
A network of contacts where, like fractals, nodes grow in size, space, and emotions.
The biochemist and writer Isac Asimov in ‘Genetic Code’ tells us that atoms are the letters and that molecules are the words.
The words that make up DNA are the basics.
The four basics of life are organized into a network structure that can transmit,
change when it learns new information, accepts contaminations.
Our network also has these features.
The evolution of a living organism, however, is casual, the cultural one is the result of a collective process.
Together, with creativity and innovation, we can solve problems and implement strategies.
Like the stones forming the bridge arch, anyone who joins the BASI Communicating network
is not a customer or a buyer, but is part of a creative process that achieves precise goals.